First, my congratulations to Enrique and his co-authors. Getting any book out the door is more work than anybody can appreciate who hasn't done it. Kudos!
I won't comment on the main content, since I'm not really qualified, "business value" books just aren't my cup of tea, and N years (for large N) in IBM left me profoundly allergic to SOA. SOA roolz. OK? It's wonderful. But I've only read one discussion of it, about 5 pages total, that didn't make my skin crawl.
However, part 3 of the download (Chapter 1) had this, which is relevant to the issues of this blog:
...in 2004 Intel found that a successor to the Pentium 4 processor, codenamed Prescott would have hit a "thermal wall."... the successor chip would have run too hot and consumed too much power at a time when power consumption was becoming an important factor for customer acceptance.
Big positive here: This event has been published, by Intel.
However, heat and power consumption "becoming an important factor for customer acceptance" is an excessively delicate way of putting it.
As I recall, that proposed chip family was so hot that all major system vendors actually refused it. They stood up to Intel, a rather major thing to do, and rejected the proposed design as impossible to package in practical, shippable products. This was a huge deal inside Intel, causing the cancellation of all main-line processor projects and the elevation to stardom of a previously denigrated low-power design created by an outlier lab in Israel, far from the center of mass of development.
So history gets exposed in a way that placates the shareholders.
The preface to this book also had some comments about the ancient history of virtualization that reminded me that I was there. Fodder for a future post.
(My thanks to a good friend and ex-co-worker who pointed me to this book and provided the title phrase.)